The 4 Tips To Improve Your LinkedIn Profile
- IBRANDVILLE Brand Consulting Services
- Jul 20, 2022
- 2 min read
Updated: Jun 2, 2023
Regardless of which business industry you happen to work in, marketing yourself becomes an integral part of your job description. For those who have been in the same position or even with the same employer for an extended amount of time, the keys to building your own personal brand may be a bit rusty. If you are looking for tips on how to modernized your profile on LinkedIn,The 4 Tips To Improve Your LinkedIn Profile can help.
Use A Background Photo For Your LinkedIn Profile
Aside from your image, the background photo on your profile will be the most visual element on your profile. Choose a professional photo that is relevant to your thoughts, goals, and target work niche. A carefully chosen image will help your profile become memorable and stand out in the crowd.
Take A Professional Picture Specifically For LinkedIn:The 4 Tips To Improve Your LinkedIn Profile
Just like any other social media platform, your picture is the first thing people will see. It is important to give off a professional and confident first impression so that people will view your profile with positive thoughts in mind. Take a professional photo to set as your profile image on LinkedIn. This doesn’t mean to go out and hire a photographer, but rather take or use a headshot that is professional in nature. Use a recent picture and make sure that you are in work attire. Smile gently and ensure that your face covers at least 60% of the image frame.
Get Creative With Your LinkedIn Headline
Most people simply put their job title at the top of their profile, but there is no rule that this has to be the case. Instead, use the headline to give life to your role and highlight your positive contributions. Take the best aspect of your position in which you excel and create a headline centered around that instead. You are more than just a job title, when you speak it into existence, others will take note.
Use Your LinkedIn Summary To Tell A Story
Not everyone is a great writer, but you should take the time to write a summary. This part of your LinkedIn profile is your chance to tell your work story or your goals in your field. Talk about your skills in a way that brings them to life. If you are having trouble, consider outsourcing this to a professional writer. Marketing yourself as a business brand and your skills will help you land the partnership and a brand collaboration job you want, so invest in your personal and business branding to see the best returns.
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